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News

will.i.am wants to take over and improve your iPhone’s camera

Will.i.am is set to launch a 14-megapixel, add-on iPhone camera later this week…

Philip Morris By

iPhone 4S Camera
Ever wished your iPhone's camera was better? will.i.am has.

Black Eyed Peas singer will.i.am is set to launch a 14-megapixel, add-on camera for your iPhone in London this week. The first venture from his technology brand i.am+, the camera will attach itself to your iPhone and contain a high-quality sensor and improved flash.

will.i.am claims he got the idea while holding up a photographer’s DSLR lens to his iPhone after a photoshoot. Speaking to the Telegraph, he said:

We have our own sensor and a better flash. You dock your phone into our device and it turns you smartphone into a genius-phone. We take over the camera.

Pricing for the accessory is due to be announced at a press conference in London on Wednesday 28th November, and it’s expected to be the first of many products from will.i.am’s brand i.am+.

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