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Tim Cook: Apple “looking at new categories” for next product

Apple CEO Tim Cook hints at new products but keeps quiet on specifics at latest shareholder meeting.

Tim Cook - Featured

Tim Cook - Body

At yesterday’s Apple Shareholder meeting, CEO Tim Cook revealed that the company was, “looking at new categories” for future products.  Unsurprisingly, Apple’s cloak of secrecy stayed on, with Cook following up his comments with, “We don’t talk about them, but we’re looking at them.”

It’s an unsurprising admission from Cook, but it could give a little more weight to the heavily rumoured television set – the iTV – that Apple is working on as well as its possible venture into wearable tech, the iWatch.

Cook also answered questions on how Apple planned to compete with Android, stating that they could have more products in each category by, “pressing a button or two”, but ultimately it would harm Apple.