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Site of the week: Dreaming of Jeff

Hollywood legend and creative maverick Jeff Bridges teams up with Squarespace to make a beautifully crafted demo site for his album

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Hollywood legend and creative maverick Jeff Bridges teams up with Squarespace to make a beautifully crafted demo site for his album

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URL: dreamingwithjeff.com | DESIGNER: www.squarespace.com

What do you get when you give one of cinema’s most intriguing stars a boom microphone as well as access to cloud-based web development?

Well the answer is Dreaming with Jeff – a beautifully beguiling website project brimming with artistry and good intentions. Actor, producer and musician Jeff Bridges joins forces with Squarespace to promote and sell his album Sleeping Tapes, a charity record for No Kid Hungry. In the process, visitors are given a lesson in how easily a gorgeous, contemporary web presence such as this can be crafted.


“It was critical to us to make sure the site presented the idea beautifully and stayed online during the critical moments after airing at the Super Bowl”


“During our ideation for our Super Bowl spot, we landed on a concept that we really liked,” reveals Squarespace’s founder and CEO Anthony Casalena. “Squarespace, at its core, has the power to make any idea, no matter how weird, look beautiful. To express the concept, we enlisted the help of Jeff Bridges to build a quirky idea of his own, in this case he made a series of sleeping tapes, and bring it to life on the web. The entire ad is a product demo for Squarespace, and it was critical to us to make sure the site presented the idea beautifully and stayed online during the critical moments after airing at the Super Bowl. The fully responsive site was created on Squarespace’s developer platform and uses HTML, CSS and JavaScript to bring Jeff’s idea to life.”

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The lengthy single page provides illustrated links to the various versions of the record available for purchase, alongside track previews

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YouTube videos show campaign promos plus Jeff’s advert spot that was shown during the recent Super Bowl

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