Clearly the colour-saturated pages throughout this site are the key components of the design that grabs the attention. The site supports the science-based radio shows with each room modelled on an actual place. Clickable bullet points activate the other site components, with the audio streamed directly to their browser.
Ultranoir explained their approach to the site’s design and development: “The initial construction was inspired by the skeletal formula of a molecule but since CO3 aims to show the fun side of science, we mixed this primary inspiration with paper fortune-teller origami. The monochrome interior design was a definite choice in order to set the focus on the website’s content.”
The immersive nature of this site is what sets it apart. The subject matter could have easily been dry and uninviting. Ultranoir understand how to build a UI that is attractive, functional and also engaging. The transitions are smooth, moving the visitor effortlessly through each page of the site.
From the moment this site loads the visitor is on a journey of discovery. The radio content is of course the focus of the site but this is wrapped in an innovative design that is a feast for the eyes. The developers have also not forgotten the essential mobile access. The design may be a high concept, but the overall execution is superb.