Moving in line with Apple’s practice of manually checking every app that is submitted to its App Store, Google has revealed that they are now going to do the same.
Until now, Google has used consumer feedback to vet apps, which has resulted in a lot of dangerous or simply rubbish apps being released on the Play Store, as shown by the fact that 95 per cent of smartphone malware targets Android phones.
Probably due to this, Google has put together a ‘team of experts who are responsible for identifying violations of our developer policies earlier in the app lifecycle’.
The statement fem Google continues: ‘We value the rapid innovation and iteration that is unique to Google Play, and will continue to help developers get their products to market within a matter of hours after submission, rather than days or weeks. In fact, there has been no noticeable change for developers during the rollout.’
This will come as great news to both developers and consumers as the latter will get a better standard of apps and increased safety, while the former won’t have to battle against a horde of inferior or malicious apps that could turn people away from downloading them.
Upping the quality of apps available on the Play Store while not making the process of increasing the time for apps to get from the submission phase to the live phase could prove a major step for Google in convincing smartphone and tablet users to stick with or transfer to Android when choosing their next device.
If you’re on the lookout for your next device, check out our review of the best flagship phones in Android magazine issue 48 to see if what could be the phone for you.