Following on from the launch of Android One a couple of months ago, Google has now unveiled the first smartphones aimed at bringing cost-effective devices to emerging markets.
The initiative starts in India, where a selection of local networks will all be selling similar specced smartphones. Each smartphone will come with a 4.5-inch display, 5-megapixel rear camera, 1.3GHz quad-core processor, 1GB of RAM, dual-SIM slots and microSD expandable storage.
The first series of devices will be going on sale for 6299 rupees ($105).
Depending on its success in India, Google is aiming to bring the project to Indonesia, the Phillipines, Pakistan, Nepal, Sri Lanka and Bangladesh before the end of 2014. What’s even more pleasing about this, is that several phone manufacturers; including HTC, Asus and Lenovo are all signed up to make devices for the program.
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